THE PROJECT:
Product display and retail fixtures for the Nike Lunar Air Force 1 launch campaign in tandem with Studio Mega. Our ask was to develop both a 2D and 3D wall display that would ultimately showcase three different products over time. My task was to lay out permanent wall content that would extend through all three product releases, while reserving space to leverage the identifying hero imagery (developed by Supermorebetter) for each of the rotating products. Along with the wall displays, I was responsible for designing window signage, light boxes and pedestals for the first product drop, the LF-1 Duckboot.
MY ROLE:
-Design of in-store footwear wall
-Design of window display
-Design of footwear pedestal